Marketing Services

Marcom Blueprints works closely with clients to help bring clarity, structure and strategy to all types of businesses, from the start-ups to the well established.

  • Are you looking for strategies to target decision-makers?
  • Do you need to redefine your objectives?
  • Do you need to review core messaging to better reach your target markets and communicate the value you bring to your customers?
  • Do you have a product to launch or an event to coordinate?

Marcom Blueprints has both the experience and expertise to help you with the following services:

Marketing Strategy Development & Execution

  • Assess current business goals and objectives and provide feedback
  • Create and implement a strategy and motivate everyone to deliver
  • Develop a go-to-market strategy that supports company goals and objectives
  • Leverage marketing in a cost-effective, on-time and efficient manner
  • Create a marketing and business plan to help meet company objectives

PR/Communications

  • Create value based messaging and positioning for products and services
  • Create outbound communication strategies to reach out to key stakeholders both internally and externally i.e. media, industry analysts, etc.
  • Develop relationships with key influencers in the market to help promote the value of your business
  • Help companies to gain recognition as leaders in their space through PR tactics, speaking opportunities, and thought leadership programs

Demand Generation and Customer Marketing

  • Create integrated campaigns to help drive qualified leads through the sales funnel – help to convert a prospect into a customer
  • Evaluate existing customer base, understand the purchase decision and develop strategies to acquire new customers
  • Using segmentation strategies to drive messages to specific targeted audiences

Social Media Strategy

  • Develop, implement and monitor social media strategies
  • Improve brand awareness and visibility
  • Increase customer relationship and engagement
  • Increase communication with your target audience
  • Connect with industry professionals
  • Structure and manage Twitter, Facebook, LinkedIn accounts

Web Needs Analysis

  • Detailed review of your current web presence
  • Recommendations for improvements in the areas of brand, messaging, graphic design, and marketing
  • Search Engine Optimization (SEO) and content strategy

Writing Services

  • Professional writing services for:
    • Web content
    • Promotional material
    • Technical and marketing collateral
    • Press release and other communication vehicles

Design Services

  • Brochures
  • Direct mailings
  • Annual reports
  • Website design
  • Trade show booths
  • Logos

Branding/Rebranding

  • Brand strategy and development
  • Brand guidelines

Product Launches

  • Develop a Go-to-Market strategy to successfully introduce and promote products to market in a timely, cost effective and efficient way

Event Marketing

  • Tradeshow booth design
  • Pre-show mailings and communications
  • Program listings
  • Event strategy and management
  • Complete event production
  • Tradeshow follow up communications
  • Staffing